Lesson 4 - Promotions & Marketing
Section outline
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In this lesson, students will continue developing their Business Model Canvas by discussing possible promotional strategies and creating a social media post for their business.
Objectives:
· Describe promotions as one type of marketing
· Identify potential methods and messages to promote their business
· Learn how to create an effective social media post for their business
Activities that can be used for assessment:
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- Business Model Canvas
- Instagram Post
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Note: Please collect the group's Instagram posts and store them in a safe place. The selected team at the end of the program will need to submit this to JA for the regional competition.
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