• Lesson 4 - Promotions & Marketing

    OVERVIEW

    In this lesson, students will continue developing their Business Model Canvas by discussing possible promotion strategies and creating a social media post for their business. 

    OBJECTIVES

    Students will be able to:

    • Describe promotions as one type of marketing
    • Identify potential methods and messages to promote their business
    • Learn how to create an effective social media post for their business

    ACTIVITIES THAT CAN BE USED FOR ASSESSMENT:

    • Business Model Canvas
    • Instagram Post

    Note: Please collect the group's Instagram posts and store them in a safe place. The selected team at the end of the program will need to submit this to JA for the regional competition.